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Press & Media Kit

Everything you need to cover SAAM and the Adoptee Rights UK campaign accurately — boilerplate copy, key facts, logos and brand colours.

About SAAM

The Scottish Adult Adoptee Movement (SAAM) is an adoptee-led movement campaigning for the rights of adult adoptees across Scotland and the UK. Founded by adults who were adopted in childhood, SAAM campaigns for adopted people to be recognised as a distinct legal identity with rights of their own — built on the Three Rights Framework of Truth, Identity and Justice. SAAM leads the Adoptee Rights UK campaign, a UK-wide push for the integration of the UN Convention on the Rights of the Child into adoption law and for adoptee equality to be recognised in UK human rights law.

Feel free to copy the paragraph above directly for attribution in articles or broadcast — no need to ask first.

Key facts

  • SAAM is led by adult adoptees, for adult adoptees, and campaigns on their behalf across Scotland and the UK.
  • SAAM's founding Recommendations and Core Circumstances paper was shared with both the Scottish and UK Governments.
  • SAAM leads the Adoptee Rights UK campaign, built on three rights: the Right to Know (Truth), the Right to Autonomy (Identity), and the Right to Be Known (Justice).
  • SAAM has made formal submissions to UK and Scottish Government consultations on care experience, safeguarding, and adoption law — see Publications.
  • SAAM publishes public statements on adoption law, safeguarding and policy — see Media & Statements.

Logo downloads

Please use these files as provided, without altering the mark itself.

SAAM logo with wordmark and tagline, on a dark background

Full logo with wordmark and tagline — for use on dark backgrounds.

Download PNG
SAAM emblem mark in navy, for use on light backgrounds

Emblem only, in navy — for use on light or white backgrounds.

Download PNG
SAAM social share image

Social preview image (1200×630) — useful for embedding in articles online.

Download PNG

Brand colours

Navy (dark)
#030312
Indigo (mid)
#151140
Blue-violet
#322fc0
Sprout green
#8fbf8a
Off-white
#f4f5fb

Further reading

For the full policy case, statements and campaign background, see Adoptee Rights UK, Media & Statements and Publications.

Media enquiries

For interview requests, comment, or anything else — get in touch and we'll respond as quickly as we can.

Contact SAAM